In Conversation With George Bamford

By Sarah Jayne Potter | 1 minute read

George launched his company in 2004 from a desire to re-discover the lost art of personalisation in an age of mass production. It has become a sensation in the luxury world, collaborating with some of the most prestigious watch brands including Zenith, TAG Heuer and BVLGARI.

CEO of The Watches of Switzerland Group Brian Duffy sits down with George and discusses everything you’d need to know from setting up a business to the innovations within the horology world and what is next to come.

George also delves into his love and history with timepieces, having been gifted a Breitling Navitimer at eleven years old. He subsequently took the watch apart to teach himself how it worked.

If you have a horological question you’d like answered, please head over to our social media to let us know, and we may well include it in upcoming Podcasts.

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In Conversation With George Bamford